Food Court In Kampar Area Commerce Essay

Food Court In Kampar Area Commerce Essay 2.1.1 The name, logo, and location of the propose business Name The business that we proposed is food court in Kampar area, namely as Spark Food Court. Spark Food Court is in its startup stage. A food court is a plaza or common area within a facility that is contiguous with the counters of multiple food vendors and provides a common area for self-serve dining. Logo Figure 2.1: Logo of Spark Food Court Explanation of logo Location Spark Food Court is located at Jalan Hala Timah 3, Kampar, which is in new town Kampar. Besides, Spark Food Court is nearby Tunku Abdul Rahman College (KTAR) and Westlake Home. It is also surrounding by other housing-shops, such as restaurant, photocopy and printing shop, cybercafà ©, mini market, and others. Figure 2.2: Location of Spark Food Court Source: The main reason of Spark Food Court sold the multi-choices of foods, which also include HALAL foods is that Kampar has a population of around 68,000 over a land mass of 39,000 hectares in the last 2009. The majority of the towns population is Chinese and other races such as Malays and Indians make up the rest of Kampars population. There is an increasing of population due to Tunku Abdul Rahman College (KTAR) and University Tunku Abdul Rahman (UTAR) operating in new town and Kampar also served by various primary and secondary schools. With an estimated combined capacity of more than 20,000 students, these two institutions are touting to be the two instruments that will restore the town to its former glory. Therefore, more restaurants and food centers are need due to the high demands in population. New food court center will cater for the population of Kampar and provides potential opportunities for part-time work for students living in the neighborhood. Spark Food Court holds that achieving organizational goals depends on knowing the needs and wants of target markets and delivering the desired satisfactions to customers. In addition, people are always changing their taste or flavor in having meals. Therefore, Spark Food Court has the ability to satisfy customers needs by serving them with more than 30 different choices of foods in one place. 2.1.2 Nature of business / product or services offer It proposes that in order to satisfy the businesss mission, Spark Food Court anticipate the needs and wants of consumers and satisfy these more effectively than its competitors. First, Spark Food Court rents the places to other vendors to sell their foods, while Spark Food Court itself sells beverages to customers. Meaning that, Spark Food Court provides services to vendors (rent the place) and at the same time provides products (beverage) to customers. The product that Spark Food Court provides is beverages and foods. The foods that provide generally have different choices with HALAL foods, which Spark Food Court welcoming and serving all races of customers at the same time. Around the Kampar, we have found that the restaurants that only provided HALAL foods almost are Muslim-Indian restaurants, which is Mamak Stalls. Therefore, those customers who find for HALAL food have limited choices of food to choose in Kampar. Spark Food Court is able to serve all customers, neither Muslim nor non-Muslim. Muslim customers are one of Spark Food Courts potential customers because the foods include HALAL foods. HALAL food stalls and non-HALAL food stalls are separates in Spark Food Court. Consequently, even there are some non-HALAL food stalls in Spark Food Court, Muslim customers will feel safe and have the confidence to have their meal. Besides that, price of the foods is reasonable, which it can simply be what exchanged for the product or services between Spark Food Court and customers. Spark Food Court also distributes a colorful catalog with menu and price listed that paste in front of the vendors stall. The catalog with menu and price also share out to every house to let all potential customers know. Thus, Spark Food Court provides good environment to customers. Spark Food Court is able to provide more than 30 different choices of foods in one place. There is a large place enough for customers with their friends and families gather to have a meal. Spark Food Court has free spaces that allow customers to park their car, bike, or motorcycle. This will make customers feel convenience when having meal in Spark Food Court. 2.1.3 Company mission and objectives Spark Food Courts Mission: Target to all customers, either Muslim or non-Muslim especially in new town Kampar Provide multi-choices of foods, which include HALAL foods Satisfy all customers in Kampar area with a reasonable price Improve quality of products and outstanding in a hygienic and larger environment Provide a friendly service environment compare to competitors Spark Food Courts Objective: Generate profitable investment return for investors or shareholders between year three and five. Payback period within three to five years The Opportunity 2.2.1 Problem to solve or need to be filled Population Based on the research, the populations in Kampar were generally increasing every year, especially those students from different states and the retirement citizen. The main factor of increasing students in Kampar is due to the established of UTAR campus and the existing of KTAR in Kampar. When population of students increases, this will straightly followed by the demand of foods. As what we had observed from the Kampar area, the choices of food is rather limited compare to other places while the population is higher. Besides, some of the foods that provided from restaurants are not customer flavor or taste. Because of this reasons, students are only select patronize the few restaurants that they frequently go. Different Choice of Food Thus, customers are facing problem when they want to decide which restaurant they want to have their meal. This is because due to the choices of foods that the restaurants provided are limited. Around Kampar, it is difficult to find restaurants that can provide more choices of foods. Those potential customers feel bored to the same restaurants and their food taste. This is because human being always wants different things and many choices to choose. HALAL Food The population of Kampar is around 68,000 people that mix with Chinese, Malays, and Indians. Somehow, we have found that those restaurants that provided HALAL foods almost are Muslim-Indian restaurants, which is Mamak Stalls. Therefore, those customers who find for HALAL food have limited choices of foods to choose in Kampar because those restaurants that provide HALAL food are few. Muslim customers are feeling bored when they always went to the same restaurants. Location Because of the increasing of students in Kampar, this will straightly followed by the increase of vehicles in Kampar area. However, the parking places are not enough to satisfy all the vehicles in Kampar area. Customers feel inconvenience to find parking place for their vehicles. Besides, some students who have no vehicles are inconvenient to walk long to find restaurant that suit their taste. How the proposed business solves the problem or fills the need Population To satisfy the demand of the customers, Spark Court Food rents stalls to vendors and provides many choices of foods with reasonable price to customers. Therefore, Spark Food Court can fulfill customers basic of need. As we know that, food is the basic need of human being therefore, how can we attract new customers actually is from the special and quality of food itself. Therefore, more restaurants and food centers are need due to the high demands in population. Different Choice of Food The product that Spark Food Court provides is beverages and foods. The foods that provide generally have different choices and HALAL foods, which Spark Food Court welcoming and serving all races at the same time. Price of the foods is reasonable, which it can simply be what exchanged for the products or services between Spark Food Court and customers. More than 30 different choices of foods can obtain by customers at a same place. Spark Food Court provides different choices of food, which include Japanese food, Thai food, Western food, Economic rice, HALAL foods, and others to satisfy customers needs and wants. HALAL Food The reason of Spark Food Court sold the HALAL food is to satisfy the need for Muslim customers. This is because Spark Food Court is able to serve all races of customers at the same time. Spark Food Court rents the stall to vendors who sell HALAL foods. Besides, HALAL and non-HALAL food stalls is separates. Therefore, Muslim customers will feel safe and have the confidence to have their meal in Spark Food Court. Even Chinese market in Kampar is huge, but Muslim customers are also one of Spark Food Courts potential customers. Location Thus, the place of Spark Food Court located is strategic because it target to all customers in new town Kampar area, especially students. Spark Food Court provides free spaces that allow customers to park their car, bike, or motorcycle. Spark Food Court is near to KTAR and other housing area, which students and others customers can reach food court center even they have no car or bike. Competitive Advantages 2.3.1 Description of the Business Model Figure 2.3: Business Model Source: Developed for the research. Core Strategy Spark Food Court mission is to provide a comfortable and variety choice of foods as eating point to customers. The difference between Spark Food Court and competitors is the clean and hygiene environment and trendy building structure. Customers are enjoyable when having meal in Spark Food Court and the turnover rate is high. Beside, the quality of food and services are also a main core strategy to attract new customers. Every three months, Spark Food Court will review the customers like and dislike by survey and interview session to overcome weakness and continue sustainable in future. For any improvement and changes, there will be a small meeting with all management team members, workers, and vendors. Strategy Resources The strategy location at Jalan Hala Timah 3, Kampar is main core competency as it is located in between the potential customers, which are University Tunku Abdul Rahman (UTAR), and Tunku Abdul Rahman College (KTAR) students. Spark Food Court is situated near to the main customers including UTAR, KTAR, Sekolah Kebangsaan Sentosa, Sekolah Menengah Sentosa, SMJK(C) Pei Yuen, SRJK(C) Chung Hua, Kampar Clock Tower, SMK Sri Kampar, SMJK(T) Kampar, Kampar river, Kampar Recreation Park, SRK Methodist ACS Kampar, Kampar Central Wet Market. Nevertheless, it is accessible by modes of transportation, such as motorbike, bicycle, bus, taxi, and car. This has given an opportunity great advantage to compete with other rivals outside. Customer Interface The core target market of Spark Food Court is students and staffs at two nearby privacy institutions and the residents from all the Kampar. There are several channels of interactions with the target market, which include the situated location at Jalan Hala Timah 3, Kampar, distributed with flyers before the opening of Spark Food Court, through word of mouth by customers, and online information from websites. Partnership Network A good and trustful supplier is a very important factor in order to provide the quality and effective products and services to the customers itself. Therefore, reliable supplier will result in reducing wastage cost and increase growth of profit. Furniture and fitting Spark Food Court purchases the furniture and fitting at IKEA retail shop. IKEA is offering dynamic designed and functional Home Furnishing product with reasonable price which is afford by every of its customers. (APPENDIX A) Spark Food Court chooses Elmod Enterprise as seller network for furniture and fitting. Elmod Enterprise is selling its products constructed with highest-grade material and built in exact standards. Besides, it also focuses on the style, quality and value of the products to customers. (APPENDIX A) Electrical appliances As for electrical appliances, Spark Food Court is very confident with buying the electrical appliances with Haier. Haier is a globally brand of goods manufacturing and official home appliances. It is typically manufacturing products such as refrigerators, air conditioners, kitchen appliances and so on, which titled as Top Brands in China. (APPENDIX A) Kitchen equipment The good reputation of GH Stainless Steel has leaded Spark Food Court to choose it kitchen equipment. GH Stainless Steel started in middle year of 1960s and today it is recognizing as a leading manufacturer of Stainless Steel industry. (APPENDIX A) Building construction The entire building project of Spark Food Court will take over by He-Con Sdn Bhd who is familiar with the infrastructure and building construction. Besides, by applying HC precast building system given customers with cost effectiveness, high quality finish and easy standardization construction. (APPENDIX A) Interior and exterior design Gukawe Resources is going to analyze and plan for Spark Food Court interior and exterior design in term of it deeply experienced in design industry and knowledgeable employees. Likewise, the company also provides the design service for digital brochures, flyers, catalogs and so forth. (APPENDIX A) As Sunshine Granite Sdn Bhd is one of the experts of renovation and design company in Malaysia, therefore it will handle the interior and exterior design of Spark Food Court as whole. The manufacturer of the Sunshine Granite Sdn Bhd products is imported from the renowned countries like Span, China, Turkey and others. (APPENDIX A) 2.3.2 How the Business will create a sustainable competitive advantage Figure 2.4: Competitive Advantage Source: Developed for the research. Location The perfect location at Jalan Hala Timah 3, Kampar create a sustainable competitive advantage for Spark Food Court because of the established of UTAR and KTAR mainly play an important role to attract the customers. In addition, from Bidor Tol to Jalan Hala Timah 3, Kampar is only taken 30 minutes time per kilometer per hour by car. Somehow, the strategic location of Spark Food Court was surrounding by all the potential customers that can take as granted to open such an ideal food business. Variety of Food Choice By providing multiple of food vendors including HALAL food enable every religion to have meal at Spark Food Court. In order to satisfy the need and desire of customers, Spark Food Court established as a first standardized Food Court at Jalan Hala Timah 3, Kampar, which consists of 30 different food stalls. It provides food, such as Thai food, Western food, Chinese food, Malay food, Indian food, and so on. Therefore, the different type of foods that sells at Spark Food Court can be a huge competitive advantage compares other competitors because of the variety of food choices. This is because customers can obtain the food they want in one place. Customers can choose their favorable food rather than others places that only offered a limited choice of food to them. Environment Spark Food Court generally provides a safety and hygiene environment including the cleanliness of the food court, proper attire by workers, facilities in good condition and the safety of food to consume which as a value added to their customers. It operate to ensure the customer is being treated as good enough in order to keep them as loyal customers in the future. Spark Food Court concern with the environment matter, so the facilities provided is being review occasionally to ensure in the safety mode. Besides, workers will immediately clean the table after customers leave, thus next customers will not have to wait and have a clean environment to have meal. Food Court Design The Spark Food Court will be design in a unique style of food court, which creatively use of all spaces and attractive interior design. Spark Food Court will design slightly same like the food court in major Shopping Complex and the uniqueness is it build as standalone building in rural area Kampar. As we are concern with the interior and exterior of the food court design, so the Food Court is prioritize in trendy outlook, which including the fitting and furniture, building structure, kitchen component and others. Apart from that, HALAL and non-HALAL food stalls will be separated. Therefore, Muslim customers will feel that they are respected of what kind of food they cannot take. Management Team Our enthusiastic leader, Miss Ho Lib Jiun will guide the overall process of preparing the Spark Food Court business plan. The Food Court Operation management will be fully managed by Mr. Vince Pang Von Khong. Miss Ng Chai Siah who is familiar in promotion strategy and tools as well manages the Sales and Marketing Department. Finally, Miss Toh Su Ling who has several training experience in accounting and financing field will manage the Finance Department. However, the management team will undergo with some training and development skills to maintain the business sustainable in the food industry Current Status and Requirement Description of the business stands today and what the business needs to move forward (Projected milestones is required) Table 2.1: Projected Milestones for Pre-Commencement Task Activities Durations Starting Date Finish Date Project Presentation 1 day 16/08/2010 16/08/2010 Project Approval 14 days 17/08/2010 30/08/2010 Receives Funding 14 days 31/08/2010 13/09/2010 Acquire Location 7 days 14/09/2010 20/09/2010 Obtain Required License and Permits 30 days 21/09/2010 20/10/2010 Commence Renovation and Retrofit Building 150 days 21/10/2010 19/03/2011 Search Suppliers for Ordering and Purchasing 21 days 20/03/2011 9/04/2011 Arrangement for Equipments 5 days 10/04/2011 14/04/2011 Application for Vendors 30 days 15/04/2011 14/05/2011 Application for Service Workers 21 days 24/04/2011 14/05/2011 Promotional Action 21 days 15/05/2011 04/06/2011 Ordering Uniforms for Vendors and Workers 21 days 15/05/2011 04/06/2011 Wireless Registration 5 days 24/05/2011 28/05/2011 Training Workers 7 days 30/05/2010 05/06/2011 Create Awareness on Workers and Vendors 3 days 03/06/2011 05/06/2011 Start Business Operation 06/06/2011 (Refer Gantt Chart) APPENDIX B Table 2.2: Projected Milestone Time Frame Activities 2011 Commence of business. Achieve total revenue of RM ______in the end of the year. 2012 Achieve total revenue of RM ______and making profit of RM _____in the end of year. 2013 Achieve total revenue of RM ______and making profit of RM _____in the end of year 2014 Achieve total revenue of RM ______and making profit of RM _____in the end of year 2015 Payback the start-up capital within ______

Medieval Archetypes Utilized in Hamlet Essay

Hamlet by William Shakespeare is a complex play because of its multiple dimensions. Upon dissection, the influence of other works can be observed in it. One of the most prominent of these works is the York â€Å"Fall of Man†. This particular play is a very poor remake of the book of Genesis in the bible. However, William Shakespeare utilizes the medieval traditions exemplified in the â€Å"Fall of Man† to create the characters in Hamlet. For example, Hamlet’s mother, Queen Gertrude, shows an uncanny parallel to Eve from the â€Å"Fall of Man†. Gertrude’s behavior and characteristics fall under the archetype presented in the rendition of Genesis. Eve can be described as: gullible, naà ¯Ã‚ ¿Ã‚ ½ve, accidentally rebellious, trusting, curious, manipulated, and egocentric. These same traits can be used to identify Gertrude’s personality as well. In part three of the â€Å"Fall of Man†, Satan, in the form of the worme, is trying to convince Eve to rebel against God by eating the forbidden fruit. The worme claims that it will make her omnipotent. When Eve questions Satan, he replies, â€Å"Why trowes thou nog[h]t me?/ I wolde by no- kynnes ways/ Telle nog[h]t but trouthe to the[e]† (pg 270, line 75). In perhaps one of her most naà ¯Ã‚ ¿Ã‚ ½ve and gullible moments, Eve responds, â€Å"Than wille I to thy teching traste,/ and fange this frute unto oure foode† (78). Likewise, in Hamlet there is a moment that closely mirrors this. When King Claudius and Polonius decide to spy on the interaction between Hamlet and Ophelia, Claudius tells Gertrude to leave even though it is her son. She only answers,† I shall obey you† (III,I, 42). These two quotes show the extent to which both Eve and Gertrude have been manipulated by their curiosity and weakness. Eve only wanted to know if the fruit contained a certain power and Gertrude was interested in her son’s apparent â€Å"madness† yet both women put aside independent thinking and oblige the villain. Later in the â€Å"Fall of Man†, Eve brings the forbidden fruit to Adam saying â€Å"A worme has done me for to witte/ We shalle be as goddis, thou and I,/ If that we ete/ Here of this tree† (91). Then in Hamlet, Gertrude asks her son,† Have you forgot me?’ ( III, IV, 16). She is essentially asking if Hamlet has forgotten whom he is speaking to. In the â€Å"Fall of Man†, Eve portrays egocentric qualities. When she discovers the power of the fruit, she suddenly desires to share it with Adam so that they might be god- like together. She wants to be all knowing and powerful, so when she sees the chance she takes it. Gertrude is self-centered as well. She doesn’t want to lose her standing as queen when her husband dies so she marries his brother not even two months following his passing. When Hamlet confronts her on her actions she retorts with anger that he would dare speak to her in that manner. Both Gertrude and Eve have a mental self image of themselves that is better than what others perceive them as and both women strive to maintain/ improve that image. Gertrude’s character directly parallels that of Eve in respect to characteristics and traits. They are both archetypal characters but the resemblances are eerie. The women both end in similar manners as well. Eve eats the forbidden fruit and guarantees her banishment from the Garden of Eden. Gertrude drinks the poison and ensures her own death. The characters have too many similarities to be dismissed as coincidence. Ergo it can be stated with a level of confidence that William Shakespeare utilizes the medieval traditions outlined in the â€Å"Fall of Man† to write Hamlet. Works Cited Medieval Drama. Ed. David Bevington. Boston; Houghton Mifflin Company, 1975 Hamlet. William Shakespeare. Ed. Louis Wright. Virginia Lamar. New York; Simon & Schuster Inc, 1958

Tanah Lot in Report Text

Tanah Lot Tanah Lot is one of tourist objects in Bali where the visitors can see sunset. Tanah Lot located in Beraban, Tabanan Regency. Tanah Lot as famous as Bedugul. There are two shrines above a big stone. One of them is in above the big stone and the other one located in precipice of the stone similiar with Uluwatu shrine. Tanah Lot’s shrine is a part of Dang Kahyangan shrine. There are a place of sacrifice some Gods who keep the sea. In the north of Tanah Lot, there is a mountain side. This mountain side is correlating the shrine and land. The form of this mountain side is curve as a bridge. Tanah Lot is famous with its beautiful sunset. Usually, people can see a sunset at 05. 00 p. m. Not only domestic tourits who came in this tourist object, but most of foreign tourists also came in Tanah Lot to see a beautiful sunset. There are so many art shops and restaurants around Tanah Lot. The visitors can come to this shop and buy some souvenir from there. The location of Tanah Lot is not far from Kuta. It jus needs about 30 up to 40 minutes by using a car. Garuda Wisnu Kencana (GWK) Garuda Wisnu Kencana (GWK) Cultural Park is one of tourist ojects in Bali. It located in Unggasan Jimbaran Bali which famous with its statue, GWK statue. This statue is imagine a Wisnu God which is riding a vehicle named Garuda in its altitude 12 m. This statue is created by a famous sculptor in Bali named I Nyoman Nuarta. Garuda Wisnu Kencana (GWK) Cultural Park located in 146 metres in its length from the land and 263 metres in its altitude from the sea. This statue is projected to make a bonding effect a sight in 20 km in order to it can be seen from Kuta, Sanur, Nusa Dua and Tanah Lot. Statue of Garuda Wisnu Kencana is a symbol of the savety environment and the world. This statue is made from steel and copper of 4000 ton in its weight. It has 75 metres in its altitude and 60 metres in its width. If this statue has finished in its built, it will become the biggest statue in this world because it is bigger than Liberty statue.

Different Behaviors And Symptoms Have Been Recognized For...

Distinct behaviours and symptoms have been recognized for each subtype of aggression. Pulkkinen (1996) conducted the first longitudinal study to assess adolescents displaying either type of aggression. In this study he found that proactive individuals tended to display externalizing behaviours in childhood. Those who continued to be proactive had many more problems in adulthood. Specifically, they had adjustment problems throughout their adolescence including conduct issues and non-compliance, and were likely to be involved in criminality later in life. Interestingly, this group did not demonstrate high levels of self-control compared to reactive and non-aggressive participants. Alcohol abuse was more related to proactive aggression rather†¦show more content†¦Further research found high scores of psychopathy to be associated with proactive aggression for both children and adults and therefore suggest that proactive aggression could possibly be an indicator of psychopathic b ehaviours (Kolla et al., 2013). This has been noted through all stages of development. The literature has also shown that proactive aggression tends to be related to behavioural problems, hyperactive behaviour and impulsive acts (Scarpa, Haden Tanaka, 2010). In previous studies correlations have demonstrated that substance abuse and family violence is also related to proactive aggression (Connor et al., 2004; Frick Marsee, 2006), while youth who have been a victim of sexual abuse display reactive aggressive behaviours (Connor et al., 2004). There is additional research that has found callous-unemotional traits to be more common in those exhibiting comorbid typologies of both reactive and proactive aggression (Fanti, Frick, Georgiou, 2009). They indicate such traits as being predictive of more complex antisocial behaviours, though when looking at the callous subscale, proactive aggression was exclusively strongly related to this trait (Fanti, Frick, Georgiou, 2009). Literature has noted a large number of individuals who are involved in both typologies of reactive and proactive aggression and are therefore highly aggressive in nature (Frick Marsee, 2006; Poulin Boivin, 2000). It is important to note distinct behaviours within each typology and